Carphone Warehouse X Samsung

Carphone Warehouse approached us to help create dynamic window displays for the new launch of the Samsung Galaxy S8/S8+ phone. Using the graphic advertisement as the basis of the idea, we developed this by recreating it in 3D using cut to shape black edge amari board for the hills which we sandwiched LED lights in to give the whole window life and a glow. We produced a large scale phone which was again surrounded by LED's, then we completed the window with pale pink fluffy clouds hung sporadically throughout the window. 
We rolled this window out to 20 UK stores, developing each one and making a bespoke scheme for the stores to fit the windows.